What is a Moxie Entrepreneur, how long have you been doing it and how can you help me with my business?
To answer this question it’s probably best that I share my ‘story’ to explain what drove me to this place in my life where I am helping Entrepreneurs and Small business owners how to achieve balance and leverage in their time and income so that they can enjoy the lifestyle they want while doing that they love.
Hello, I’m Crystal O’Connor and I call myself the Moxie Mompreneur. You may think the term Mompreneur sounds trendy or a name brought on by the recent economic crisis. Well, I’m here to tell you it’s a word bound to stick around and should have made its way into the English language well before bailouts and the collapse of the housing bubble.
I’ve spent 20 years of my life in four major industries mastering business skills in the crucial areas of…sales, marketing and helping companies make more money. I worked with small business owners in both the insurance, advertising, salon, real estate and weight loss industries….I’ve even spent a fair amount of time in the photography industry.
While working in the marketing industry with a variety of small business owners I began noticing a common lack of knowledge among them. They were working in their business and not ON their business. They were almost always burnt out trying to take on different roles and too many tasks. It was never ending for them.
Another popular trait was their lack of marketing knowledge.
I realized most of them had started their businesses because they wanted freedom, a better lifestyle, more control over their income and to live their passion, yet their business had become their own private prison.
What I do is teach entrepreneurs how to run a profitable business through the Internet while creating multiple streams of income so they can stop, breathe, live their passion and not worry so much about trading hours for dollars anymore.
Within all of these industries I used systems that I developed overtime in sales, marketing campaigns and tracked revenue conversions. Often referred to as ‘The Closer’ I’ve had plenty of experience watching the common struggles of the small business owner and now that I’ve been a business owner myself over the last three years…I know what it takes and I see the gap…the gap between a successful practice/business and one that is struggling to stay open.
I know that systems work and I have developed programs to fill the ‘gap’ so that when applied to any small business will attract more clients, more revenue (money), generate 4 different income streams for time leverage and create serious growth in a very short time.
I have made a commitment to dedicate the rest of my professional life to helping other self-employed, solo- practitioners, get more business, create more income streams online and offline through my products, programs and VIP private consulting days.
Over the years I’ve worked with hundreds of private clients, spoke in front of entrepreneurial groups & workshops, and have created The Moxie Money Making Blueprint System; a series of 6 important business-building steps every small business owner needs to apply to get more business, create more income streams online and grow their business to levels they dreamed about doing when they opened their practice…..faster then they ever imagined.
Frequently Asked Questions
Who are my clients exactly?
I work with people just like you in Solo businesses and other independent professionals who are really good at what they do; however, have never been taught exactly how to get more clients or set up systems so they consistently attract their ideal clients. That said, the industries I’ve worked with are:
- Business Coaches
- Career Counselors
- Event Planners
- Holistic Health Counselors
- Interior Decorators
- Mortgage Counselors
- Personal Trainers
- Marketing Consultants
- Virtual Assistants
- Professional Golfers
- Salon Owners
What happens if you haven’t yet worked with people in my field?
I have worked with hundreds of clients in a wide scope of fields and “independent” industries. More likely than not, I’ve worked with people in yours as well. However, if I haven’t, no need to fear….let me explain…you see, people in your field are probably ALL doing the same things to grow their businesses. From my experience this can create a lot of repetition. What I know for sure is this… clients find it refreshing that I bring an extremely fresh perspective to their Moxie Money Making process and give them resources they’d never heard of in their field. Because of this, they stand out in an overcrowded marketplace and are the ones who start growing even faster.
How are you different from other “business coaches?”
Although we will occasionally touch upon time & organizational management and other “business coach-y” things, I will get you laser focused on ‘Moxie Magnetizing’ that new business and laying out a strategic plan to pull those 4 different income streams in I told you about earlier. I’m not a Jack of all Trades however there are several areas I touch upon during our coaching that will really set you up in the areas of online business and how a fully functioning website operates smoothly which really helps the marketing part of your business run itself so that you attract your ideal clients quickly. Product development, strategic planning, email marketing, goal setting and monetizing are a BIG part of the program. It’s all about effective action, fast results and implementing a systems that will work for years to come….and I do it all while having fun…I like to work hard and play hard…in other words…I have a sense of humor however, ‘no-results’ are no laughing matter.
What type of personality do you work best with and what is expected of me?
Moxie Money Making Blueprint Programs, workshops, products and programs were created for people who are absolutely excited and deadly serious about getting more clients and ending what I call “entrepreneurial overwhelm” …meaning getting more clear about your message and knowing what to do first when you wake up in the morning to really start seeing results. They were created for you to put systems in place within a few months (sometimes weeks!), to achieve six figures (not necessarily in a few weeks but to do this with income streams that begin to give you more time with your families and not feel so much like you are working 24 hours a day without rest.
Being a high achieving go-getter myself, I’m known to work best with other high achieving go-getters who are ready to implement and just want to know exactly what steps to take to get clients.
Consider our coaching very action-based. You will be expected to take serious and consistent action. I will expect a ‘no -excuses attitude’ just like you would of me as your coach. I can be a very compassionate, supportive (born to be an educator) kind of coach ..with enough patience while you achieve this MOXIE & exciting goal: more clients, more money….more quickly then ever before. ( with a B.A. in Education)
For what type of professional is this program NOT going to work?
Please know I’ve learned to be very selective in who I work with, choosing to (gently) turn away people who aren’t suited for my programs and won’t get the results for which they would have signed up for.
The Moxie Money Making programs are NOT for those who have no money coming in and are choosing to pay me rather then feed their children in a desperate attempt to make something happen, I won’t take on that kind of pressure. It’s been my experience that people in financial crisis do not trust my recommendations and can’t always do the work I suggest (most likely because they spend so much time worrying about where they are going to get next month’s rent check or mortgage payment.)
If you fall within this category, it’s absolutely OK. We’ve all been in times of financial crisis at one point or another.
Consider doing yourself (3) favors:
- Get some money coming in with a full-time or part-time job at the least, and then call me. This will take the edge off and provide a little more cushion. Mostly, it will de-clutter your mind enough to focus on your Moxie Money assignments so that you can see the whole picture. Once you start seeing the clients/money come in as a result of our work, you can then start phasing out the hours you work at that other job and focus on your own business.
- Sign up for the free Moxie Money Making tools over email (Click here to subscribe.) The free information will get you started towards your goals until you’re ready to work with me one-on-one. Or for even more impact join a lower price point option in our members area located atwww.MoxieTalk.com
- Make a point to listen to the free teleclass classes/teleseminars I give periodically throughout the month. These seminar downloads will give you a LOT to think about and may even bring you in your first client or two.
Doing these three things will help prepare you for our work together. When you’re ready, let me know by sending me a message on the ‘personalized coaching page’ or the ‘contact us’ page and we’ll get you started.
Another type of individual I don’t work well with (without exception) is the ‘know-it all’, the chronic skeptic, as well as those who consistently make excuses for not doing their homework that I assign. If you are one of these people, I respectfully ask that you continue to find a more suitable coach and trust you will respectfully understand. I simply know that what I teach works and I want you to get results and more money coming into your business and wouldn’t feel it fair to either one of us.
What exactly is The Moxie Money Making Blueprint System and what does it include?
Pulling in a consistent stream of new clients and business begins with understanding who your ideal client is and what pains them; what their major struggles are, and what will cause them to purchase your product or service. Then, it means taking a very ‘Moxie’ like approach to doing it. Here’s what the System will cause you to do:
1. Make New Business a priority-We examine when in the day (and how) you are making time for marketing and New Business, make room in your schedule, prioritize your daily task lists, schedule in follow up time, put a stop (for the time being) on non-essential ‘time’ being taken away from your marketing, so you can fully invest yourself in growing your business. We then cluster your appointment days, strategic planning days and days off so that you make the most of every minute you have. Essentially, make the most of your week to make room for growth.
-2. Clarify your unique message (USP)-We will examine your position in the marketplace, what your “compelling offer” is, what will compel prospective clients to come to you, what makes your product or service unique, who your competitors are, what gap is there that you will fill. We will also spend time with regards to benefits to results to clients.
3. Craft your client profile- Together, we will find out exactly who your ideal clients are: the WHO, WHAT, WHY, HOW of what makes YOU their answer, as well as the best ways to reach them in large groups and on a budget.
4. Construct your compelling marketing message-In this section, you will find out how to craft a marketing message, tagline and elevator speech that grabs attention, making people call YOU as opposed to you chasing after THEM.
5. Package what you know and do -We take stock of your services, what you offer, what you know and turn these into irresistible programs, packages and systems that make prospective clients sit up, take notice and want to work with you. We also look at positioning what you offer in packages and programs, how to price your offerings so they sell themselves and bring you more money than you’re currently making.
6. Create PULL marketing materials- Here, we will have you see that it doesn’t work to PUSH your services and get you to start PULLING your clients in with specific materials and techniques that REALLY SPEAK to them.
7. Get out there in a BIG way- We will share with you the crucial know-like-and-trust-factor and start educating your environment and personal advocates in how to send you referrals. We will also examine everything you need to do to get out there getting clients and to stop hiding behind your desk.
8. Create your Marketing PIE We will spend considerable time “fishing where the fish are” and putting together an extremely specific plan to reach your ideal clients, using your compelling marketing message, and do this easily and inexpensively. This includes referrals systems and strategic alliances. Once that plan is in place and running smoothly, we will add different marketing arms to it to increase your client base consistently.
9. Become a master of Closing the sale- It won’t serve you to put so much effort into marketing and client attracting if you don’t know how to close the sale properly. Here, we take you step-by-very-specific-step through the invisible close that wins them over every time. This step alone will start making you more money than you’re making now.
10. Implement systems for consistent action and results -There is never a time you will stop marketing completely–unless you want to not have clients. The good news is, we will implement true systems to make sure it’s never time-consuming or full of effort. The systems we put in place will almost run by themselves and soon, you will be literally picking up the phone and signing on new clients you didn’t even know. Congratulations!!! Your Moxie Money Making Blueprint system is fully in place and you’ll never have to worry about clients again.
These are the steps of The Moxie Money Making Blueprint that I’ve created after working with hundreds of independent service professionals over the last 18+ years to help them attract all the business they needed.
In addition to these 10 categories, you will learn a plethora of easy tasks to manage clients more easily, to make your time work for YOU, to close the sale without fearing it, to work smarter not harder to eliminate the procrastination & self sabotage holding you back, and set up systems for making more money in your business AND in your marketing efforts.
So, does this really work?
Yes! The result of The Moxie Money Making Blueprint system is an approach to marketing your services that, coupled with powerful online and offline strategies along with your dedication, works consistently to bring you all the clients and business you need.
What results can I expect?
You can expect to:
* Define and target the PERFECT clients / patients that will gladly pay your fees, and send you referrals when happy
* Craft a compelling and consistent marketing message that will make your ideal client say, “Wow, that’s exactly what I need, where have you been hiding?”
* Cause your service to really shine in your industry and in the marketplace as the ‘go-to’ professional in your niche
* Have created a Magnetic Pull Marketing strategy within the first quarter of our working together that turns out results
* Write easy blog posts with targeted key words that get you found on the front page of Google while building a list of qualified potential clients that want to know more about what you do
* Set rates that sell
* Create packages and programs so your clients stay longer and get better results, write you glowing testimonials, while creating more money
* Learn time strategies to handle more clients, more efficiently so you actually have time for MORE business therefore creating more revenue
* Get out there and network effectively (for once)
* Reach your ideal clients finally without expensive ads
* Work smarter at building your practice, not harder
* Close the sale without worrying or feeling slimy about it
* Become an expert in your industry and paid as such)
* Create new goals for your business every 90 days to keep pulling yourself into your future as opposed to pushing so hard
* Stay accountable to your new goals and achieve them finally
* Create power referral partnerships and strategic alliances
* Get proven techniques you can apply right away to not have to reinvent the ‘Money Making’ wheel on your own
* Receive specific tools for you to use: that others aren’t telling you about online
* Create greater exposure and visibility for yourself and your practice with online global reach
* Save time by learning faster with my learning techniques and weekly audio’s I’ll send to you
* Make more money than you’ve ever made while being in business for yourself, without working harder
* Easily Implement online systems that others are struggling with so you can get it set up and cut through the clutter of it all
Can I contact some of your former clients to see what it’s like to work with you?
Sure! Please go to the Client Testimonials page and read all of them.
See which ones you feel drawn to, either because the person has gotten the results you want to get too, or perhaps because that person is in a similar profession. Then feel free to email or call them and ask what they got from working with me and my programs.
How quickly can I expect results?
This really depends on how long you’ve been in business and how much focus, attention and time you put into the initial assignments that we give you. Most all clients see results within the first couple of months in the way of new clients, prospects, the selling of a new product, more revenue and/or turning more prospects into paying clients.
How can I guarantee myself that I will get more business, quicker then ever before?
Do all of your assignments and fieldwork. Be totally focused on Moxie Magnetizing new business (although it will feel like it when you see the results). Understand that it’s not a “quick fix,” it’s not magic and it takes up to a year for you to plant all the seeds and for those seeds to grow into the fruit that you can enjoy….that’s just how business growth works…however, my clients enjoy a rewarding new way of doing business that opens their eyes to a much wider array of control over their exposure, market reach and overall ability to bring income into their life.
Will I recover the investment I put into this coaching program?
Absolutely, Yes! Many clients are ecstatic to report that they were able to replace their investment often times with one new client. I want you to consider asking yourself “What is a new client worth to my business, and what is the average revenue generated from the lifetime of that one client?” My guess is that one client will cover it. It is expected, you will make 10 times what you invested in this program in the next 3 years. The information and skills you learn with Moxie Money Making Blueprint System will net you 100 times what you invest in the next 10 to 20 years…something to think over.
What I share with you and help you implement will move your business faster than you would on your own guaranteed. Expect to get a lot of what you’ve been getting in a piece meal fashion ….only more effective and not shooting from the hip and in the dark. We pride ourselves on YOU getting results, more revenue, more profit and more business in general…..not jut more ‘information’ to choke on.
Crystal, based on everything I’ve read and heard about you, I know you’re the one I want to learn from. What are my options for getting started with you?
Congratulations on making a decision for success and growth! I’m happy to work with you to achieve your dreams and business goals…
I offer multi-month programs that supply intense action and much better results, FASTER. I have 3 coaching programs as well as other options.
Contact me using this form below and I will respond within 24 hrs. with a calendar to schedule your consultation with me.
I look forward to talking soon!